customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet, they can each tell 6000 friends.
As a huge Mandela fan, I follow The Elders quite closely and was pleasantly surprised to see today that they have had their website built in JOOMLA! Another score for why we do what we do.
"Mandela is part of The Elders, a group of well respected global leaders. This week the Elders put full their full support behind the Every Human Has Rights campaign. They aim to enact the Universal Declaration of Human Rights which says that “Everyone is entitled to all the rights and freedoms set forth in this Declaration, without distinction of any kind, such as race, colour, sex, language, religion, political or other opinion, national or social origin, property, birth or other status.”
The Joomla! website was developed by Civicus, CIVICUS is an international alliance dedicated to strengthening citizen action and civil society throughout the world"
While Facebook has made a significant change to the way Businesses will handle their followers on Facebook. They just announced that rather than 'Becoming a Fan' of a business or organizations page, you would press 'Like' --> their hope is that more connections will be made since this is more low-key than officially becoming a fan of a page.
Check out this great article from Wordtracker.com about how to maximize your profits by becoming an Analytics Ninja! In our online marketing strategies, Hep Communications always recommends you sign up for a Google Analytics account (free!) or we do it for you.
With the recent tragedy in Haiti it has become very apparent just how much technology is now at the forefront of aid and support during times of crisis. I read two articles this morning on the destruction in Haiti. Both were urging people to get the word out on aid and support via Facebook and Twitter. One talked about a text message campaign that allows you to donate directly from your cell phone. With the ability to now mobilize millions of people almost immediately with social networking, one can only imagine what this is going to mean to humanity in the near future. I read somewhere the other day that if Facebook were a nation it would be the 4th largest nation in the world based on population. This is staggering. Physical borders may still exist but nations in the future may well be defined more by common interests than geography. It is starting to feel like an episode of Star Trek. Live long and prosper.
