Hep's E-Marketing Bootcamp Sign-Up

Web used to be about pulling a buyer in, hoping that they read all about your products and services (provided you kept your site updated with relevant information) and hoping that they call. The old consumer was so wary of everyone, that they really just wanted to use the computer for research. Web copy was flashy, slimy-sales type content. People were getting used to this new technology.

Now - the story has officially changed. The new consumer does not like to be SOLD, but LOVES to BUY. They want relevant information still, in a real-time format (yes, everyday!) They want to be led along a path that specifically to them. They want interactivity, the hope that someone out there is listening to them. They want to build a trusting relationship, over time, through continued contact.

Sign up for five days of short, vital lessons about current new media and e-marketing strategies to your inbox. The best part about this bootcamp is, you don't have to get up early and you won't be sore afterwards!

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