Category Archives: Uncategorized

Years ago it was a fairly common refrain to hear people tell you the key to a happy life was to avoid discussions with anybody except close personal friends regarding religion, sex and politics. Getting into a conversation about the … Continue reading

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Earlier this week on Linked in I shared a a link to a facebook analyst conference call where it was revealed that there were three main parts to their ongoing strategy. Mark Zuckerberg revealed that building the best mobile product … Continue reading

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Happy April 1st everyone. Today certainly could not have come soon enough. For baseball fans, it’s opening day; for Winnipeggers, we’re now looking at actual plus days in our forecast; and globally, we’re ready for some pranking. Yes, April Fool’s … Continue reading

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This past month has been interesting from the stand point that a number of prospects along with customers have asked Hep Communications for advice on how best to use Sales Force (Customer Relationship Management – CRM). Considering it is the … Continue reading

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I have a tendency to frequently run my own informal marketing studies to see what works in advertising and what doesn’t – therefore I was up to my old ways again while sitting in the stands at the MTS Iceplex … Continue reading

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Hep Communications is pleased to announce the launch of our new campaign, Let’s Talk About Your Business. At Hep Communications, we take the non-traditional approach – the personal approach. What does this mean to you, a Winnipeg small business owner? … Continue reading

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Every so often you come across a business book that just simply resonates. My recent recommendation is Amanda Lang’s The Power of Why? While Ms. Lang had all sorts of great insights and stories, ranging from CanadianTire’s Project Darwin to  … Continue reading

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Yesterday I decided to drive east on Portage Avenue, starting at the Perimeter highway and ending at Wall Street just east of Polo Park. It was roughly an 8 KM trip that took me about 20 minutes. My objective was … Continue reading

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Advertising is ubiquitous. Whether you’re online, watching TV, reading a magazine or simply driving your car someplace, it’s pretty hard to escape. But there’s quite a bit of advertising that just doesn’t resonate. Maybe it is the thin slicing and … Continue reading

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