Category Archives: Small Business Marketing

Last week, we got a call out of the blue from CTV asking if someone from Hep would like to share expert opinion on a Social Media campaign that was launched in Winnipeg about homeless people. How did CTV find … Continue reading

Posted in Internet Marketing Strategies, Lead Generation, Online Marketing, Search Engine Marketing, Small Business Marketing, Social Media Marketing | Tagged , , , , , , | Leave a comment

I get many questions from my clients about advertising in various publications.   When I speak to the representatives of these media organizations, I am usually both impressed and amazed at the polish of their pitch and their claims to results. … Continue reading

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Yes you have to found on Search Engines.  Yes it is important to be ranked.  Yes we work at that everyday for our Winnipeg business clients. Part two of the equation is what your visitor does when he or she … Continue reading

Posted in Brand, Internet Marketing Strategies, Online Advertising, Online Marketing, Search Engine Marketing, Small Business Marketing | Tagged , , , , , , , | Leave a comment

This past month has been interesting from the stand point that a number of prospects along with customers have asked Hep Communications for advice on how best to use Sales Force (Customer Relationship Management – CRM). Considering it is the … Continue reading

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As Jon mentioned in his recent blog, we have just launched a new campaign that we know will bring a few new fish into our net.   Just like your Winnipeg Business, I don’t want to waste money on stuff that … Continue reading

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Today, competition is fiercer than ever to get ranked – and ranked high – on Google. Yes friends, Search Engine Marketing in Winnipeg (or anywhere else for that matter) is an ultra competitive business. You think it’s tough to compete … Continue reading

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Talked to one client the other day about his client retention in his Winnipeg Business.  It wasn’t going well.  After a couple of glasses of grape juice and peeling back the onion a little bit, it became apparent that he … Continue reading

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Yesterday I decided to drive east on Portage Avenue, starting at the Perimeter highway and ending at Wall Street just east of Polo Park. It was roughly an 8 KM trip that took me about 20 minutes. My objective was … Continue reading

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If you’re old enough (over 40) you might remember the days where you did most of your printing from a photocopier. If you had a presentation or handout for a meeting, chances are you printed one copy off on your … Continue reading

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Many clients that we have the good fortune to help grow their business suggest they have a certain methodology for lead generation.  The good news is they have a methodology, the bad news is they haven’t changed it in the … Continue reading

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