Category Archives: Mobile Marketing

We are doing a lot of Brand development and branding work in Winnipeg.  I have to coach and council many of our clients not to get in the way of where they want their brand to go.  Your brand needs … Continue reading

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Earlier this week on Linked in I shared a a link to a facebook analyst conference call where it was revealed that there were three main parts to their ongoing strategy. Mark Zuckerberg revealed that building the best mobile product … Continue reading

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Your car or truck can be a great moving advertisement for your company – if you do it right. Here at Hep Communications, we’ve helped numerous Winnipeg businesses with their outdoor advertising, including full or partial car wraps. Beautiful in … Continue reading

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We have finally passed the tipping point. You are now using your mobile device (tablet and smart phone) as your personal computer.  Look out landfills – your about to be filled with stand alone PC’s and laptops. This phenomenon has … Continue reading

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Before I go on to talk about the upcoming year, Happy 12/12/12 everyone! We at Hep Communications are excited for what the New Year will bring, as there is much to look forward to. Lately blogs, experts, and agencies alike … Continue reading

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We’ve reached an important technological milestone – texting has turned 20. Yes, the form of communication which popularized the terms OMG, LOL and YOLO is now officially out of its teens and ready to enter the real world. SMS texting, … Continue reading

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The best form of Advertising is still a referral from a satisfied customer. In this complicated world of online marketing, social media, and mobile marketing the goal is still the same. Create a great experience for a customer, and encourage … Continue reading

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One of the things I’m often chided about in the office is the division of church and state in my personal technology – having my cell phone separate from my data device, my iPod Touch. Now this may seem senseless … Continue reading

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In a recent Globe & Mail article (What Keeps online retail in Canada from clicking? ) there were plenty of great observations made about the arrested state of Canadian businesses and their lack of commitment to having good online store … Continue reading

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We’re seeing some brilliant integrations of QR into design and overall strategies. They don’t just look like a random assortment of dashes and lines anymore, much the same way the www is now an automatic function of any marketing piece. Continue reading

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