Category Archives: Internet Marketing Strategies

Beginning a new chapter in my life Monday at Hep Communications, a lot of information was passed on to me in the online world. Some things will need to be reviewed constantly but some stuck out and I needed to … Continue reading

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The advantage of direct mail is that you can reach an unlimited number of people simultaneously. If you’re in a business-to-business (b2b) environment, ask yourself how easily you can reach 500 to 1,000 prospects in a matter of days? By … Continue reading

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For all that Kony 2012 seemed to do right when the campaign launched, it missed one of the most important marketing stages. Continue reading

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Thinking about different ideas on how to attract customer loyalty? A recent article in Maclean’s Magazine featured a new service called GetGlue (www.getglue.com). In short, it is a web service that TV fans use to check-in and discuss their favorite … Continue reading

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The beauty of having a website that is properly built and set-up is that it immediately becomes a marketing and sales tool that has measurable results. Anybody who has been in business long enough has probably done a marketing flyer, … Continue reading

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A lot of Winnipeg business simply think that by putting up a website, you will begin to get leads online.   This “rose coloured” glasses approach will not work. Online marketing becomes more effective when other marketing channels are introduced. What … Continue reading

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Before you jump on the opportunity to market yourself in an meme like “What I really do…”, know what you’re getting yourself into. Continue reading

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It dawned on me yesterday that bad advice can be found anywhere…and everywhere. While speaking with a prospect about certain website ideas and ongoing online marketing options for his Winnipeg business, he mentioned that he was told by a person … Continue reading

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It’s a recurring theme in many of the conversations I have with people: If I only had more time. Indeed. If you are a Winnipeg small business owner, chances are you probably have less time than most people as you … Continue reading

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If your Winnipeg Business is looking for the next trend in marketing and advertising, you need to wrap your head around this game changer. The next generation of buyers don’t want to talk.  The fact is – they don’t know … Continue reading

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