It still never ceases to amaze me how well Blogs work to help clients become organically ranked on the worlds top search engine. Blogs are the main component of our recipe for Search Engine Optimization at Hep to keep us near or at the top for the key word searches that we want to be ranked for.
Here’s a great example. One of our team did a blog based on direct mail as part of a multi-channel marketing campaign that we have had success with for many of our Winnipeg small business clients.
For our Blogging, we use Word Press as a platform for our blogs – knowing that Google loves Word Press. We then tag the blog correctly and post it on our website.
Two days later we received an email from an interested Winnipeg Business on how we could help them with a direct mail – to online marketing campaign.
They had found us ranked number 1 for direct mail companies in Winnipeg for a Google search.
So there it is. Simple, efficient and cost effective lead generation.
When did you last Blog?